INTEGRATED SERVICES GROUP (ISG)
An invitation to enhance your revenues
The ISG is a team of MediaTrust solution specialists that analyze customer needs and deliver strategic recommendations. Advertisers, agencies, and publishers receive optimal campaign performance and an unparalleled yield on inventory.
ISG incorporates the suite of MediaTrust products and solutions to develop unique and integrated programs for our clients. Similar to the role of the trusted financial advisor, the role of the ISG advisor is to analyze a client’s goals and thoughtfully architect a custom solution that achieves the desired results.
Our advisors design, develop, and deploy continuous strategy and programs across a range of the most effective interactive media to drive performance.
ISG Advisors make use of the Advaliant affiliate network, the Advario contextual ad targeting platform, our leading edge media delivery technologies and the following additional offerings:
Mobile Marketing
Let us guide into the highly effective mobile marketing environment. With MediaTrust’s leading edge proprietary technologies and mobile marketing experts, you will obtain instant access to a growing market of transaction-oriented users. With ISG as your partner, you will be able to:
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- Market directly to handsets by deploying targeted SMS messages.
- Integrate mobile services into your current web environment
- Create and develop premium/billable mobile offers
- Design and deploy mobile sweepstakes offerings
- Ensure you are compliant with the latest regulatory standards
Social Media Optimization (SMO)
Tap into our knowledge of the latest trends in new media. Learn how to leverage the power of social media to get noticed. We will make your brand more visible in social media searches and make it easy for you to leverage blogs, podcasts, and video content to get your brand the attention it deserves. .
Data Management Services
Let us introduce you to the hidden revenues that currently exist in your dataset. We will help you utilize postal records, opt in e-mail addresses, mobile data, and transactional card-on-file records to drive new, undiscovered, and incremental revenue streams.
Search Engine Marketing and Search Engine Optimization:
MediaTrust ISG expert advisors will help you navigate the world of search marketing. We will optimize your Search Engine Optimization (SEO) and Search Engine Marketing (SEM) to drive the highest performance from your website and take your online marketing performance to the next level.
MediaTrust Media Services:
ISG makes sure that online media is highly tactical and relevant to promoting products and services. The typical “one size fits all” approach is irrelevant today as it ignores the idiosyncrasies of the new, user-generated Web. MediaTrust believes that proper strategy must leverage the diversity of the Web by taking a highly customized approach to each client’s marketing needs.
Web Publishing:
Take advantage of our Web properties—including portals for consumer finance, education, mobile media, and more—to generate leads and drive traffic. We can private-label or white-label a custom solution to help you leverage our properties or build your own.
With the MediaTrust ISG, the combination of our people and our technology creates the chemistry and the physics of change for our clients. Outthinking is a major part of our difference. We combine our know-how, people, products, and process to take our clients to the leading-edge of interactive marketing that continuously drives exceptional results.
Contact our ISG advisors to learn more.
